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MARKETING FOR THE FUTURE - Morris will be a featured guest as part of Maroon Night tonight at the UMass Club, 225 Franklin St. in Boston.
Anyone interested in attending may register online athttps://secure.www.alumniconnections.com/olc/pub/UMS/events/UMS2314494.h...
It's the fourth of five "Together We're One" events designed to help promote the upgraded football program.
"The outpouring of support has been outstanding. We expect more of the same Thursday," Morris said.
UMass athletic director John McCutcheon said the summer event tour is just the beginning of increased marketing efforts by the department in connection with the football upgrade.
"We'll start to gear up the campaign to make people aware and increase season tickets. We have a lot of work ahead of us for sure. We need to get people excited and get down to the business of preparing for 2012," McCutcheon said. "We'll be doing a number of different things. We're looking at anything and everything. We're looking at advertising campaigns, special market campaigns. We're out meeting with various groups around the state and the response has been very positive."
Women's track and field jumper Stephanie Aguguo and women's lacrosse attacker Jackie Lyons will be honored as the UMass co-athletes of the week. This is the second week in a row that Aguguo has been named an athlete of the week.
After years of debate and speculation. UMass is moving its football team up to the FBS, formerly called Divisioin I -A With that move comes another, UMass will play its future home games in Foxborough. "I'm glad to see them make it finally where they should be", says Amherst's Al Ohlson. Watch the full story from NBC22.
The first college game at the stadium in Foxborough looks almost certain to draw more than 25,000 fans. UMass athletic director John McCutcheon deemed the project a success.
"If we got between 25,000 and 30,000, we'd be very pleased. That looks to be about where we'll be at.''
The largest crowd ever to watch UMass play another Football Championship Subdivision school is 23,454 for the 2006 NCAA semifinal at Montana. That seems sure to be surpassed.
Read the Springfield Republican.
New Hampshire Athletic Director Marty Scarano was skeptical at first when Associate Athletic Director Steve Metcalf first informed him of Gillette Stadium's interest in having the UNH football team play a game there. "I wasn't sure we'd want to give up a home game," Scarano said. "The more we talked, the more it made a lot of sense. I thought it was a great opportunity for UNH." Phil Buttafuoco had been making a similar pitch to University of Massachusetts Athletic Director John McCutcheon. "It came together simultaneously for both of us," McCutcheon said. "When they were interested and we were interested it made sense for us to do a two-year deal and work on it together."







